ANNA KARAPETYAN
CREATOR AND DESIGNER
Born in Yerevan, Armenia Anna became fascinated by fashion and fine jewellery from a very young age. At 17 she chose to study economics at the Armenian State University where she obtained her degree three years later.
However Anna’s desire has always been to create! She did not wait long before heading for Paris to study fashion at the Istituto Marangoni and then communication at EFAP Paris, where she obtained her Masters.
Fresh out of college and aware of the difficulties associated with developing her own brand. This is why she decided to work in the Fashion industry notably at Alexander Wang, before turning in 2013 to fine jewellery.
For her first collections, Anna was inspired by the atmosphere in Paris, the provocative images of Helmut Newton and Gothic architecture. She wanted to highlight a portrait of two women with opposing personalities: the gentle sophisticated lady and the eccentric rebel. Four guiding lines were the result and made up these first collections, for which all the items are made of 14 & 18 ct gold and/or sterling silver, associated with diamonds, pearls and other precious stones.