NAZ COUTURE is a fashion house from Azerbaijan founded by Farida Mammadova in 2016. The project is based on years of experience in fashion design, as well as the passion for sketching. Naz has а luxury sartorial feminine style, emphasizing the female figure that is at the same time comfortable and easy.
Since early age, Farida loved drawing and sketching which gave her future impetus to start her own workshop and open a boutique - producing clothes for every single person who appreciates art, beauty and individuality. After receiving a degree in Economics she continued her education at the School of Fashion and Design in London.
Having opened the first boutique in April, 2016 with its capsule collection NAZ took a step to the world of fashion and this step is towards success. The next step to be recognized and show its identity was its debut show during Mercedes-Benz Fashion Week at Zorlu Center on September 15, 2017 in Istanbul/Turkey and this time it comes with its stylish , exquisite, luxury and vibrant Fusion collection “NAZ by Rufat Ismayil”.
The main workshop is in Baku, Azerbaijan with an additional workshop in Istanbul, Turkey. Naz collection is represented in its main store in Baku, Azerbaijan as well as in two multi-stores in Istanbul, Turkey. In addition, Naz has a lot of private clients in Doha, Qatar and Dubai, UAE.