Eala is responsible for making Collezione – a reputable but staid brand for men’s and women’s tees and polo shirts that date back to the late ‘70s hip again. He turned the Philippine map into an iconic logo that found its way onto shirts, pants, shorts, and bags. It was only a matter of time before others followed Eala’s lead and created their own version of the embroidered “map” shirt.
He studied textile design at Accademia Italiana in Florence for 3 years. Eala dreamt one day becoming a designer. He got his big break at home when, in 1990, Rustan’s offered him a chance to design for his own label, Due by Rhett Eala. He brought his internationalist perspective to Due, designing for teens in the beginning.