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TARUN TAHILIANI

PHILOSOPHY

Setting out to create the image of India Modern, Tarun Tahiliani is a brand that straddles the present while rooted in India’s heritage of draped form and tradition of artistry. These quintessential techniques of craftsmanship, imbibed with love across generations, are made globally astute through the cut, construct and finish of Tarun Tahiliani silhouettes. Each creation exemplifying the guiding philosophy – “all that we were and more.”

Founded in 1995, the Tarun Tahiliani Design Studio juxtaposes modern sartorial prowess and the intricacies of Indian technique with skill. These richly detailed, structured drapes are crafted to lend an edge to Tahiliani’s modern, Indian woman. Across Couture, Occasion Wear and Ready-to-Wear, the designer’s studio creates unique combinations of historical opulence and contemporary chic through the fine crafts and textiles of India.

PROFESSIONAL TIMELINE

Tahiliani founded his design studio in 1995. He started his professional career with a degree in Business Management from the Wharton School of Business, University of Pennsylvania. After returning to India, he saw the vast potential in fine clothing and couture industry that was evolving in the country. In 1987, he opened doors to India’s first multi designer boutique, Ensemble. Heralding a fashion and retail revolution in India, he has shown countless collections at home and around the world.

FLAGSHIP STORE – MEHRAULI, NEW DELHI

Launched in January 2017 at Qutab Garden in New Delhi’s historic Mehrauli area, Tahiliani’s quest for an Indian modernity has found an elegant utterance. Just like his sari gown, the space marries essentially Indian elements with a contemporary feel that doesn’t feel contrived or oppressively ethnic. “When you walk into my space, I want you to know you’re entering my mind,” he says. It took Tahiliani over seven months from design to execution and designing the space to his exact specifications.

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